Brazilian - Core Concepts (2024)

  • Expressiveness
  • Warmth
  • Diversity
  • Saudade
  • Loyalty
  • Solidarity
  • Pride
  • Esperança

Brazil is immense in size, occupying over half the landmass of the South American continent and ranking as the fifth most populous country in the world. The country borders all but two states on the South American continent. However, Brazil differs in various ways from its neighbours due to the country’s by Portugal. Although independence was achieved in 1822, many elements of Portuguese culture have shaped Brazilian culture, such as naming practices, languages, artistic expressions and attitudes. Various other migratory patterns have also introduced many cultural influences that continue to shape Brazilian culture.

Contemporary Brazil is a vibrant blend of diverse landscapes, ethnicities, cultures and religions. Unity is expressed through shared language (Brazilian-Portuguese) and attitudes such as , saudade (nostalgia and longing) and esperança (hope).


Geography and Space

Given the size and geographic position of Brazil, the country contains a diversity of landscapes and climates that influence distinctions between groups of people. Brazil’s landscapes are as varied as the experiences of the people who occupy the spaces – with the tropical Amazon in the North, the almost arid ‘outback’ in the Northeast, the wetlands in the West and the cool climate of the South. The rainforest and jungle of the Amazon is home to some of Brazil’s few remaining pockets of isolated indigenous groups. Brazilians often associate their identity with their place of birth in the country, thus reflecting the importance of one’s sense of place.

Brazilians often categorise people based on their geographic location of origin and some may associate particular parts of Brazil with socioeconomic and ethnic groupings. For example, one distinction often drawn is the ‘two Brazils’, namely northern and southern Brazil. The former is considered to be home to many members of the African and indigenous population and is at times thought of as ‘underdeveloped’. This is contrasted with the southern, supposedly wealthier part of Brazil that is home to many people with European ancestry. Another distinction sometimes expressed is that between ‘litoral’ (‘coast’), and ‘interior’ (‘inland’). To say someone is from the interior usually implies that they are from a rural area. However, this distinction is deceptive as there are large cities located far from the litoral/coast.

Differences are also evident within cities, whereby the city layout reflects ethnic, social and class distinctions. This generally manifests in the stark contrast between ‘favelas’ in the foreground, and high-rises in the background. Favelas (shanty towns located within or on the outskirts of Brazil’s largest cities) are home to roughly 6% of the country’s population. The makeshift housing typically forms when squatters situate themselves on vacant land at the edge of a city. Much of the plumbing and electrical wiring in favelas is improvised. Favelas are steadily increasing in size and number, and as a result of the crowded, unsanitary conditions, diseases spread quickly. These physical distinctions of space demonstrate the dispersed and tangible nature of inequality in Brazil. Moreover, favelas reflect the constant negotiation of space among various groups and peoples.


Ethnic Diversity

Brazil’s incredible ethnic diversity reflects its history of migratory patterns. The country has embraced a medley of migrants from all over the world. For example, people from European countries (such as its coloniser Portugal and other European missionaries), the African continent (for instance, the colonial import of indentured Angolan labourers), and Asia (Japanese economic migrants).

The migratory patterns have led to many Brazilians possessing mixed ancestry, expressed in the form of the ‘hidden hyphen’, such as ‘Afro-Brazilian’ or ‘Japanese-Brazilian’. Moreover, as different ethnicities have mixed, new generations of Brazilians with blended heritage have formed new ethnic identities. For example, ‘mulatto’ refers to Brazilians with a combination of European and African and/or heritage.

In the 1940s, the Brazilian social historian Gilberto Freyre declared Brazil to be a "racial " whereby all citizens were considered equal in opportunity regardless of . This discourse shapes much of how Brazilians understand their interactions with one another – as a unified culture with diversity at its core. A common perspective is that the mixed ethnic heritage of Brazilian society helps make the nation prosperous. Despite its ethnic diversity, a sense of commonality exists through the Brazilian-Portuguese language. The version of Portuguese spoken in Brazil reflects the country’s diverse people through the addition of numerous indigenous terms.

The combination of pride in ethnic diversity and the shared language of Brazilian-Portuguese reflects a sense of ‘unity in diversity’. Although there is a general appreciation for diversity, some ethnic minorities suffer discrimination based on prejudice against their . Despite such, Brazilians have generally supported the reconceptualising of multi-ethnic heritage as a source of pride rather than shame.


Social Stratification and Interactions

Brazilian society tends to be stratified according to quite distinct socioeconomic groups often related to one’s . The general pattern has seen those of darker skin to be more economically and socially disadvantaged. Meanwhile, those of lighter, usually of European heritage, tend to be part of the upper socioeconomic classes. Interactions between social classes are usually fleeting, occurring mainly through workplaces such as a businessperson interacting with a maid or driver.

One example of the interactions between social classes is between those who do not engage in manual labour and those who do. The notion of ‘working with one’s hands’ is commonly thought to reflect a low socioeconomic status whereas those from the middle class, sometimes defined as those with a ‘colarinhoegravata’ (‘collar and tie’), generally do not engage in manual labour. Instead, middle-class Brazilian families commonly employ domestic servants to do the arduous tasks for the housewife (such as scrubbing the floor). Traditionally, social mobility is quite difficult in Brazil. While this has changed with the advancement of Brazil’s economy, many tend to stay within the same social class.


Collectivism and Agency

A collectivistic attitude and sense of solidarity are characteristic of many Brazilian people. There is often a sense of pride in their ability to work together to shape their lived experiences rather than passively accept the . Among Brazilian civil society, there is a widely held belief that the government and law enforcement bodies are corrupt. Given the sceptical attitudes towards political institutions, in Brazil does not extend towards the government. When in a time of need, Brazilian citizens generally reach out to and depend upon family, friends or those within their community. Brazilians commonly take to the streets and protest as a form of resistance.


Saudadeand Esperança

Another central aspect of Brazilian culture is its ‘spirit’ that manifests through the expression of particular emotions. ‘Saudade’ is a term that refers to a combination of longing, nostalgia and melancholy. It reflects the desire for someone or something that is far away or unattainable, as well as reminiscing about a distant memory. Brazilians may feel saudade when they are living abroad and feel homesick or separated from a loved one. Saudade is not only an emotional response, but also a state of mind. Artistic expression in Brazil fosters and thrives on saudade as a source of inspiration for artists, musicians and poets.

Hope (esperança) is another driving sentiment integral to the Brazilian spirit. The notion of hope has deep associations with religion. For example, the commonly used phrase, “seDeusquiser” ('God Willing'), implies hope as well as a lack of control over the future. The Portuguese word for hope, ‘esperança’, refers to a mixture of faith, expectation and destiny. Often exuding a sense of hope, Brazilians are typically light-hearted and joyful as they try to enjoy the present moment. Events such as Carnavaland Festa Junina reflect the Brazilian attitude of being able to celebrate in the face of adversity.

One of the most notable manifestations of saudade and esperança is the vibrant music culture. The energetic music culture of Brazil has globalised, becoming a distinctive hallmark of Brazilian culture for those unfamiliar with the country. The two most familiar music genres are the Bossa Nova and Samba. However, these two particular music genres are only a small part of the music culture in Brazil. Much like all else in Brazilian culture, music expression varies from region to region and plays an important role in Brazilian culture and identity.


Brazilian - Core Concepts (2024)

FAQs

What are the core values of Brazil? ›

Values of collective thinking, loyalty, diversity and pride underpin Brazilian business culture. Due to the immense size and diversity of the country you will come across a variety of people. However, the collective nature of Brazilian society means a large majority share core values.

What are three key characteristics of Brazilian culture? ›

The main characteristics of Brazilian culture include its broad social-linguistic support, commitment to the wishes and needs of the people, and its aesthetic construction. Brazilian culture is known for its diversity, including regional accents, gastronomy, customs, and literature preferences.

What are Brazilian key values? ›

In Brazil, personal values are important. In their relationships and families, people appreciate honesty, respect, trust and patience.

What are Brazilian traditional values? ›

Brazilian families tend to be tight-knit, warm, and loving. They generally enjoy each other's company and prefer spending time together than privately. In Brazilian culture, men are usually allowed more freedom than women. Brazilian girls have less freedom than girls from most European and North American countries.

What is Brazil's ideology? ›

Brazil is a federal presidential constitutional republic, based on representative democracy.

What is the main belief in Brazil? ›

Catholicism. Brazil has the largest number of Catholics in the world. Catholicism has been Brazil's main religion since the beginning of the 16th century. It was introduced among the Native Brazilians by Jesuits missionaries and also observed by all the Portuguese first settlers.

What is important in Brazilian culture? ›

In Brazilian culture, living in a community is vital due to the fact Brazilians are very involved with one another. "Brazilians organize their lives around and about others, maintain a high level of social involvement, and consider personal relations of primary importance in all human interactions.

What is the Brazilian attitude? ›

A collectivistic attitude and sense of solidarity are characteristic of many Brazilian people. There is often a sense of pride in their ability to work together to shape their lived experiences rather than passively accept the status quo .

What are social norms in Brazil? ›

Brazilians will often greet with a kiss or a hug, and both men and women will frequently touch you when speaking, either patting your shoulder or placing their hand on your hand or arm to make a point. In crowds, Brazilians maintain much less physical distance than North Americans normally find comfortable.

What is the Brazilian personality? ›

Findings - The results indicate the main traits of Brazilians' personality: sensual, cunning, cheerful, creative, hospitable, friendly and cordial.

What is Brazilians known for? ›

PEOPLE & CULTURE

This diversity of cultures has created a rich religious, musical, and culinary culture. Brazilians are soccer crazy, and their country has produced some of the best players. The most famous of all is Edson Arantes do Nascimento, better known as Pelé.

What is the Brazilian slang value? ›

What does ''valeu'' mean in Brazilian slang? - Quora. Technically it's the past tense of the verb "valer" (to have value / worth). It derivated to thanking for something that added value to the conversation.

What is the family structure in Brazil culture? ›

Family is the foundation of the Brazilian social structure. The nuclear family has strong ties to the extended family, which includes cousins, aunts, uncles, grandparents, godparents (padrinhos) and close friends. The family unit is very diverse but, generally, it tends to be small and nuclear.

Where is the core of Brazil? ›

The main economic core area is located in the southeast region of Brazil, an area that is home to the largest cities of the realm and acts as the hub for industrial and economic activities.

What is Brazil best known for? ›

It is most well known for its dense forests, including the Amazon, the world's largest jungle, in the north. But there are also dry grasslands (called pampas), rugged hills, pine forests, sprawling wetlands, immense plateaus, and a long coastal plain.

What represents Brazil the most? ›

What Brazil is most known for is high-energy samba, the national dance and accompanying music that's heavily influenced by African drumming traditions. It forms the backbone of Carnival season, as evidenced by the extravagantly costumed samba schools that are represented there.

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